SIERRA] Privacy Policy

Last Updated: , June 2, 2025]

This Privacy Policy describes how [SIERRA] we, collects, uses, stores, shares, and protects your information in connection with your use of our social media and marketing platform, including our website, mobile applications, and any related services (collectively, the "Service").

By accessing or using our Service, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Service.

1. Information We Collect

We collect information to provide and improve our Service, communicate with you, and personalize your experience. The types of information we collect include:

a. Information You Provide Directly to Us:

Account Information: When you create an account, we collect your name, email address, password, date of birth, gender, and profile picture.

Profile Information: You may choose to provide additional information for your public profile, such as a short biography, website, social media links, and interests.
Content Information: We collect the content you create, upload, post, send, receive, or share through our Service, including text, photos, videos, audio, comments, messages, and other materials.
Communication Information: We collect information when you communicate with us (e.g., customer support inquiries, feedback, survey responses) or with other users through the Service.
Marketing Information: If you use our marketing tools, we may collect information related to your campaigns, target audiences, ad creatives, and performance data.
Payment Information: If you make purchases or use paid features on our Service, we (or our third-party payment processors) collect payment information such as credit card details, billing address, and transaction history.
Contact Information: If you choose to upload your device's contacts, we may collect contact names and numbers to help you connect with friends or for marketing purposes (only with your explicit consent).

b. Information We Collect Automatically:

Usage Information: We collect information about your activity on our Service, such as the features you use, the content you view, the pages you visit, the time, frequency, and duration of your activities, and interactions with other users.
Device Information: We collect information from and about the devices you use to access our Service, including hardware and software information, device identifiers, operating system, device settings, and mobile network information.
Location Information: We may collect precise or approximate location information from your mobile device if you enable location services (e.g., GPS, Wi-Fi, cell tower triangulation). This can be used for features like geo-tagging posts or providing location-based advertising.
Log Data: Our servers automatically record information ("log data") created by your use of the Service, including your IP address, browser type, referring/exit pages, and dates and times of access.
Cookies and Similar Technologies: We use cookies, web beacons, and similar technologies to collect information, understand your preferences, personalize your experience, analyze trends, administer the Service, track users' movements around the Service, and gather demographic information about our user base as a whole. You can manage your cookie preferences through your browser settings.

c. Information from Third Parties:

Social Media Logins: If you register or log in to our Service using a third-party social media service (e.g., Google, Facebook, Apple), we may receive information from that service (e.g., your name, profile picture, email address) in accordance with their privacy policy and your privacy settings on that service.
Marketing Partners: If you use our marketing platform, we may receive data from your connected advertising accounts (e.g., Facebook Ads, Google Ads) related to your campaign performance and audience insights, as authorized by you.
Other Users: Other users may provide information about you when they interact with the Service (e.g., tagging you in a photo, sending you a message).

2. How We Use Your Information

We use the information we collect for various purposes, including:

To Provide and Maintain the Service: To operate, deliver, maintain, and improve the features and functionality of our platform, including displaying your profile, content, and facilitating interactions.
To Personalize Your Experience: To tailor the content, features, and advertising you see based on your activity, interests, and preferences.
To Communicate with You: To send you service-related notifications (e.g., updates, security alerts, support messages), marketing communications (if you have opted in), and respond to your inquiries.
For Marketing and Advertising: To show you relevant advertisements on our Service and on third-party platforms, measure the effectiveness of our advertising, and facilitate your use of our marketing tools.
To Ensure Safety and Security: To verify your identity, protect against fraud, spam, abuse, and other harmful activities, enforce our Terms of Service, and comply with legal obligations.
For Analytics and Research: To understand how users interact with our Service, monitor usage patterns, perform research, conduct surveys, and develop new features and services.
To Process Transactions: To process payments for paid features or services.
For Legal Compliance: To comply with applicable laws, regulations, legal processes, or governmental requests.

3. How We Share Your Information

We may share your information with the following categories of third parties:

With Other Users:
Public Information: Your profile information (e.g., username, profile picture, bio) and content you post publicly are visible to other users and potentially the public.
Direct Interactions: Information you share through direct messages or private groups will be accessible to the recipients.
Tags/Mentions: If another user tags or mentions you in their content, your username/profile may be linked.
With Our Service Providers: We engage third-party service providers to perform functions on our behalf, such as hosting, data analysis, payment processing, customer support, email delivery, and marketing assistance. These providers are bound by confidentiality agreements and are only permitted to use your information as necessary to perform their services for us.
With Marketing Partners: If you use our marketing platform features, we may share data with connected advertising platforms (e.g., Facebook Ads, Google Ads) as authorized by your campaigns. We may also share aggregated or de-identified information with marketing partners for analytical purposes.
For Legal Reasons: We may disclose your information if required to do so by law, in response to a court order, subpoena, or other legal process, or if we believe in good faith that such disclosure is necessary to comply with legal obligations, protect our rights or property, or ensure the safety of our users or the public.
Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
With Your Consent: We may share your information with third parties when we have your explicit consent to do so.
Aggregated or De-identified Data: We may share aggregated or de-identified information that cannot reasonably be used to identify you. This may include sharing demographic data, usage statistics, and trends with partners, advertisers, or researchers.

4. Your Choices and Rights

You have certain choices and rights regarding your information:

Accessing and Updating Your Information: You can access and update most of your account and profile information directly through your account settings on the Service.
Content Deletion: You can delete content you have posted through the Service. Please note that copies of your content may remain viewable in cached and archived pages or if other users have copied or saved that content.
Account Deletion: You can delete your account through your account settings. Upon deletion, your public profile and content will no longer be visible. We may retain certain information as required by law or for legitimate business purposes (e.g., fraud prevention).
Marketing Communications: You can opt out of receiving promotional emails from us by following the unsubscribe instructions provided in those emails. Even if you opt out, we may still send you non-promotional communications, such as those about your account or our ongoing business relations.
Cookies: Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. However, please be aware that if you choose to remove or reject cookies, this could affect the availability and functionality of our Service.
Location Information: You can typically turn off location services for our mobile application within your device settings.
Privacy Settings: Many aspects of your profile and content visibility can be managed through the privacy settings available within the Service.
Depending on your jurisdiction, you may have additional rights, such as:

The right to know what personal information is being collected about you.
The right to request deletion of your personal information.
The right to opt-out of the sale or sharing of your personal information.
The right to correct inaccurate personal information.
The right to restrict or object to the processing of your personal information.
The right to data portability. Please contact us if you wish to exercise any of these rights.

5. Data Security

We implement reasonable technical and organizational measures designed to protect your information from unauthorized access, use, alteration, and disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.

6. Children's Privacy

Our Service is not intended for use by individuals under the age of [Insert Minimum Age, e.g., 13 or 16 depending on COPPA, GDPR, etc., and your target audience]. We do not knowingly collect personal information from children under this age. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information from our systems.

7. International Data Transfers

Your information may be stored and processed in any country where we have facilities or where we engage service providers. By using our Service, you understand that your information may be transferred to countries outside of your country of residence, which may have data protection laws different from those in your country. We will take appropriate measures to ensure that your data remains protected in accordance with this Privacy Policy and applicable laws.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top. We encourage you to review this Privacy Policy periodically for any changes. Your continued use of the Service after any changes to this Privacy Policy constitutes your acceptance of the revised Privacy Policy.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

[SIERRA]
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[Your Support Email Address - e.g., privacy@[yourcompany.com]]
[Link to Contact Form